225 at Interlink
Site Brand, Brochure, Signage, Event Management
225 at Interlink is an industrial building speculatively built by First Industrial at one of the Midlands’ premier logistics locations. Reach was commissioned to market the building, including developing a concept for the launch event that ensured the building would stand out from nearby competitors. The timing meant tickets to the Open were bound to be a popular prize; this in turn provided the inspiration for a theme and competition that attracted maximum interest from the agents market.