With London 2012 just around the corner, all sports now need to raise their profile both at grass roots and elite levels. Additional funding available from sponsors will become even more important as funding from UK Sport is ringfenced for very specific uses. Sports that can present themselves in a professional manner will succeed in attracting much needed additional funding from companies looking for tie-ins with sporting success.
The following pages are a selection of the projects we have undertaken for the British Judo Association (BJA). The BJA’s range of activities, from attracting grass roots interest to arranging world events, is comparable with those of every Sport. The following case studies will demonstrate the expertise that we can bring to bear to raise the profile of your sport and help you all achieve your goals (whether you have a goal, a net, a track or a mat!)